Value ETFs: Cheap for a Reason, or Unloved Goldmines?
Everyone loves a bargain—except when it comes to investing. Value ETFs, which track companies with low price-to-earnings and price-to-book ratios, have spent the last decade as the punchline of the finance world. But 2024-2026 has been quietly rewriting the script, especially for Europeans forced to think beyond US tech. Let’s look at the facts:- Main European Value ETFs: The iShares Edge MSCI Europe Value Factor UCITS ETF (IEVL, EUR), and the SPDR MSCI Europe Value UCITS ETF (IEVA) are the heavy hitters for anyone not chasing US exposures. For US value, the iShares S&P 500 Value ETF (IVEA, EUR) is the go-to (a UCITS compliant, euro-hedged version of the famed US IVE).
- Performance: From January 2024 to May 2026, IEVL delivered a 17% total return in EUR—crushing the pan-European growth ETF (IEUG, at 8.2%) and handily beating the MSCI Europe index (11.7%). The kicker? Value’s outperformance accelerated after the ECB’s July 2025 rate hikes and subsequent volatility (see here for why that matters).
- Styles and Sectors: These ETFs are overweight old-school financials (Allianz, BNP Paribas), energy (TotalEnergies), and industrials. If you think tech is a bubble and banks are underpriced, you’re rooting for value.
IEVL has outperformed its growth rival by nearly 9 percentage points in EUR since 2024—not exactly the “dead money” narrative the media loves to push.But here’s the reality check: “value” is often code for “cyclical” and “cheap for a reason.” When the global economy slows, value stocks can get crushed. Still, with rates higher for longer in Europe, stubborn inflation, and the tech sector’s valuation premium looking stretched, value’s relative bargain is finally back in play.
Growth ETFs: Tech Darlings or Overpriced Hype?
Growth ETFs are the playground for optimists and FOMO-driven speculators alike. They chase companies with high earnings growth, often at nosebleed valuations. In Europe, the pickings are slimmer than in the US, but the appeal is universal: buy the disruptors, not the dinosaurs.- Main Growth ETFs: For pan-European growth, the iShares Edge MSCI Europe Growth Factor UCITS ETF (IEUG) and the Xtrackers MSCI Europe Growth UCITS ETF (XESC) are the big fish. If you want US exposure, the iShares S&P 500 Growth ETF (IUSA, EUR) is the standard-bearer.
- Performance: Let’s not sugarcoat it—2022-2023 was brutal for growth, but the 2024 rebound was real. IUSA returned 28% (in EUR) since January 2024—fuelled by Nvidia, Microsoft, and the “AI-everything” rally. However, pan-European growth names lagged. IEUG’s meager 8.2% total return since 2024 is a stark reminder that Europe is not Silicon Valley.
- Sector Bias: These funds are stuffed with healthcare (Novo Nordisk, ASML), tech, and luxury (LVMH, Hermès). If you want exposure to the sectors driving megatrends—health, tech, climate—you’re in growth territory.
IUSA’s 28% gain since 2024 looks juicy—until you remember it’s powered by just a handful of US megacaps. In Europe, “growth” means healthcare, not hyperscale tech.The real problem? European growth ETFs are hostage to a tiny list of winners. Miss out, and returns collapse. Overpay, and you’re left holding the bag when sentiment shifts.
When Does Each Style Win? Historical Context (and 2026’s Wildcard)
Let’s kill the myth that one style always wins. Value obliterated growth in the 1970s and 2000s, only for growth to destroy value from 2010 to 2022. In Europe, the pattern is even starker: value surges during rate hikes, growth sprints when the world’s flush with cash and innovation. Recent history:- Post-COVID rally (2020-2021): Growth ETFs doubled up value, especially US tech funds. European growth lagged due to structural weaknesses.
- Inflation shock (2022-2024): Value staged a comeback. Banks, insurers, and energy firms benefited as rate hikes punished high-multiple stocks. IEVA and IEVL outperformed.
- 2025-2026: Volatility has returned, and the ECB’s hawkish pivot is reshuffling the deck again (see our ECB analysis). Value is holding ground, but a sudden growth resurgence can’t be ruled out if rates peak or inflation cools.
The Bottom Line
Choosing between value and growth ETFs in Europe isn’t about ideology—it’s about knowing what you own, why you own it, and when each style delivers.
To Be Fair: The Case Against Blindly Choosing Sides
Let’s steelman the counterargument. If you pick a single style, you’re betting your future on a single economic scenario panning out. What if you’re wrong? - Concentration Risk: Growth ETFs (especially US-focused) are more concentrated than most retail investors realize. IUSA? More than 44% in just the top ten stocks as of May 2026. Miss one, and you’re toast.- Sector Shocks: Value ETFs are loaded with banks and energy. Great when rates rise, terrible when credit dries up or oil tanks. Just ask anyone who held value through the eurozone crisis.
- Regulatory Uncertainty: The EU’s push for stricter ETF disclosure rules (read our take) could mess with sector allocations or even force “style” definitions to change. If you don’t want to wake up to a 15% drawdown because you picked the wrong horse, there’s a reason most pros advocate for diversified exposure. As we covered in our Essential 2026 Guide to European ETF Portfolio Strategies, mixing value, growth, regions, and sectors is the only way to survive long-term.
The Smart Move for 2026: Diversify, Monitor, and Don’t Get Suckered by Narratives
Let’s be blunt: the “value vs growth ETF Europe” debate is a false dichotomy for most retail investors. You need both, unless you like gambling with your future. Here’s my prediction: By end-2026, we’ll see a rotation back into growth as rate hikes peak and AI-driven productivity starts to trickle into European corporates. But if you chase the hottest trend, you’ll always be one step behind. Instead, allocate to both. Rebalance ruthlessly. And above all—understand what makes up your ETF, not just its label.If your ETF portfolio looks the same as it did in 2019, you’re not diversified—you’re asleep at the wheel.Serious about smart ETF investing? Diversify across value and growth, re-check your exposures annually, and never fall for the myth that “this time, style doesn’t matter.” History says otherwise.
Disclaimer: This article reflects the author's opinion and is for educational purposes only. It does not constitute financial advice. Always do your own research before making investment decisions.